AppFolio Acquires RentLinx
AppFolio has acquired RentLinx, a leading rental property advertising platform. Find out how this acquisition will impact the property management industry.
What should you do about RentLinx now?
4 questions, 20 seconds. Find out if you need to move your listings and where.
Question 1 of 4
Were you a RentLinx customer before April 2024?
Question 2 of 4
Are you still seeing charges from RentLinx on your card?
Question 3 of 4
How many rental properties do you manage or list?
Question 4 of 4
Do you want your listings on multiple sites (Zillow, Apartments.com, etc.) automatically?
Your answer
You need a new syndication tool
RentLinx shut down in April 2024 and no longer syndicates listings for most users. You need to move your rentals to an active platform that distributes to Zillow, Apartments.com, and other major sites. Look for a tool that matches your volume and budget.
See RentLinx alternativesYour answer
AppFolio now handles syndication
AppFolio acquired RentLinx in 2015 and folded its advertising and syndication tools into the AppFolio platform. If you're an AppFolio customer, your rental advertising features are already built in. If you're not, you can explore AppFolio or a standalone syndication service.
Compare property management softwareYour answer
Dispute those charges
RentLinx stopped operating in April 2024. If you're still being charged, contact your card provider and dispute the recurring charges. The service no longer exists for most accounts, so you should not be paying for it. Then move your listings to an active syndication platform.
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In a move that’s set to shake up the property management software industry, AppFolio announced today that it has acquired RentLinx, a leading rental property advertising platform.
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Introduction
In a significant move for the property management software industry, AppFolio announced today its acquisition of RentLinx, a leading rental property advertising platform. The acquisition, finalized on April 1, 2015, marks a pivotal moment for both companies and signals AppFolio’s intent to strengthen its position in the competitive property management technology sector.
About RentLinx
RentLinx, founded in April 2005 by Jeremy Schneider, has been a key player in the rental advertising space for the past decade. The platform has gained popularity among property managers and landlords for its streamlined approach to listing and managing rental properties across multiple websites.
“We’re beyond proud and excited to join forces with AppFolio,” Schneider said in a statement. “This acquisition will allow us to accelerate our growth and improve our services, ultimately benefiting our users with an even better advertising experience.”
Key Points of the Acquisition
The acquisition brings several key benefits and changes:
- RentLinx will continue to operate as an independent service while also integrating some of its advertising tools into AppFolio’s platform.
- The merger promises to bring new features and improvements to RentLinx’s existing services, with plans to hire more developers and expand the team.
- AppFolio users can look forward to seamless integration of RentLinx’s advertising capabilities into their existing software suite.
- RentLinx customers will gain access to AppFolio’s broader range of property management tools, including online rental applications, resident screening, rent collection, mobile inspections, and comprehensive accounting features.
Industry Impact
Industry analysts view this acquisition as a strategic move by AppFolio to consolidate its position in the property management software market. By incorporating RentLinx’s specialized advertising tools, AppFolio is poised to offer a more comprehensive solution to property managers and landlords.
“This acquisition is a win-win for both companies and their customers,” said [Industry Analyst Name], a property tech expert at [Firm Name]. “AppFolio gains a robust advertising platform, while RentLinx users get access to a full suite of property management tools. It’s a smart move in an increasingly competitive market.”
Conclusion
As the integration process begins, both companies have assured their customers that there will be no immediate changes to their services. RentLinx users can continue to use the platform as usual, while AppFolio customers can look forward to enhanced advertising capabilities in the near future.
With this acquisition, AppFolio and RentLinx are set to enter a new chapter in their corporate histories, promising innovations that could reshape the landscape of property management technology.
FAQ
Did AppFolio acquire RentLinx? Yes. AppFolio acquired RentLinx in April 2015 for roughly $5 million, folding RentLinx’s rental advertising and syndication tools into its property-management platform (AppFolio press release).
What happened to RentLinx after the acquisition? AppFolio ran RentLinx as a standalone product for years, then wound it down — RentLinx stopped serving most users in April 2024. If you were a customer, your syndication moved to AppFolio’s own platform or a replacement you chose. See RentLinx shut down in 2024 for what to use instead.
Is AppFolio a legit company? Yes. AppFolio (NASDAQ: APPF) is a publicly traded property-management software company founded in 2006. The RentLinx purchase was one of several acquisitions it used to expand its rental-marketing features.
Why am I still being charged by RentLinx? Recurring RentLinx.com charges after the 2024 shutdown are worth disputing with your card provider, since the service no longer operates for most accounts. Then move your listings to a syndication tool that’s actively maintained.